CMS has added new performance information to the Physician Compare website. Medicare patients and caregivers are able to use the Physician Compare website to search for and compare clinicians and groups who are enrolled in Medicare, as shown in this patient story video. The overarching goals of Physician Compare are, 1) to help people with Medicare make informed health care … [Read more...] about 2017 QPP performance information is now available on Physician Compare
Marketing
How an OBGYN practice increased their Google ratings
Prospective patients frequently rely on online reviews from current or former patients before selecting a physician. But how can you convince your satisfied patients to post good reviews? Here's how one OG-GYN practice handled it. "We are a private practice OBGYN office in Southern New Hampshire," writes Administrative Coordinator, Amanda Giglio, "and, as a specialty … [Read more...] about How an OBGYN practice increased their Google ratings
Putting the patient first
By Nick Hernandez bio Medical practices should take a measured approach to the future of their practice, keeping in mind that patients define value as appointment access and availability. With the changes and incentives (often misaligned incentives) in play as a result of healthcare reform, many hospitals and provider groups are hedging their bets that bigger is … [Read more...] about Putting the patient first
Is your medical office prepared to accommodate an aging population?
Talk of an aging population isn't idle chatter. According to the U.S. Census Bureau, 2030 will mark a significant turning point in the nation's history. By then, all baby boomers will be older than 65. This means that one in every five residents will be retirement age. An aging population presents increasing challenges from the standpoint of health care and related patient … [Read more...] about Is your medical office prepared to accommodate an aging population?
Use weekly meetings with doctors to keep office running smoothly
Meeting every week with the doctors makes a tremendous difference in how smoothly – and also how successfully – an office operates, says the manager of a pediatrics practice in Colorado. For her office, it's an 8 a.m. meeting every Monday, a good time, because it sets the tone for the week. It also keeps everybody on the same page. And it ensures that the doctors know all the … [Read more...] about Use weekly meetings with doctors to keep office running smoothly
Profit-boosting ideas welcome at staff meetings
Staff often have good recommendations, particularly for customer service. So to make sure they stay on the lookout for recommendations, practice manager Jackie Arzooyan of Canton Asthma & Allergy in Canton, MI, sets aside staff meeting time for them. The process is an easy one. When she draws up the agenda for a meeting, Arzooyan includes a question for everybody to think … [Read more...] about Profit-boosting ideas welcome at staff meetings
What happened when a doctor cried on social media
By Ron Harman King, MS bio There's a lot of debate in the healthcare profession these days about social media. On one hand, I've heard some good arguments against doctors taking precious time from successful practices for social media and also against using social media to communicate directly with patients, which obviously creates big privacy problems. On the other … [Read more...] about What happened when a doctor cried on social media
Don’t put your good customer service on hold
By Mark Williamson, CEO at PHMG bio Good customer service isn't just limited to providing first-class medical care. From the moment a patient first comes into contact with your company, a high level of service should be at the forefront of your responsibilities. Good manners, a friendly attitude, and going above and beyond all help make your patients feel … [Read more...] about Don’t put your good customer service on hold
For good marketing, try an open house
Want a marketing approach that's both effective and inexpensive? Try an open house. It's an open sales opportunity, says Robin Samora of Let's Make You Shine, a Boston marketing firm for medical practices and small businesses. It can achieve a number of good things: Introduce the practice to prospective patients Introduce new physicians Show off the expertise … [Read more...] about For good marketing, try an open house
Four digital trends that can transform your medical practice
Medical practices of every type and size are rapidly being transformed by the digital revolution. Your patients are ratcheting up health-related online activities to unprecedented levels, says Ron Harman King, founder of Vanguard Communications. "Patients now routinely do medical research, seek medical guidance and search for medical services online. The surge in digital … [Read more...] about Four digital trends that can transform your medical practice