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Remote patient monitoring on the rise

Is your medical practice making use of remote patient monitoring? It’s an emerging trend, judging by market growth. A press release from Allied Analytics LLP says the remote patient monitoring market was was valued at $1.9 billion in 2021, and is estimated to reach $8.5 billion by 2031, growing at a CAGR of 16.3% from 2022 to 2031. Surge in number of populations, limited availability of hospitality beds along with upsurge in infectious virus during the pandemic fuel the growth of the global remote patient monitoring market during the forecast period. Remote patient monitoring devices check patients’ body temperature, respiration rate, heart rate, and blood pressure without invasive treatments. Day-to-day monitoring equipment, such as glucometers for diabetic patients and heart or blood pressure monitors for cardiac patients, are examples of… . . . read more.

MANAGING THE OFFICE

4 day workweek: Is it in your future?

By Lynne Curry If you’re an employee, you’re immediately interested. If you’re an employer, you’re doubtful—yet you keep hearing about this new strategy that might make a significant difference in your company’s ability to survive and thrive. It’s the four-day workweek, though not the compressed 4/10’s workweek that oil patch and similar companies used. Employers adopting this four-day workweek ask each employee to work 8.5 hours four days a week, providing them full salaries for 34 rather than 40 hours weekly. Forty U.S. and Canadian employers are trying out this strategy in a pilot program run by 4 Day Week Global.1 Another 32 U.S. employers have adopted it.2 The concept asks employees to maintain 100% productivity for 100% of their pay while working only 80% of the time. It requires… . . . read more.

DATA SECURITY

Is your contact form providing a back door for cybercriminals?

By Doug Striker As automated email filtering gets better at screening for phishing attempts, criminals are responding by looking for attack techniques that evade those tools. Believe or not, their newest tactic is to fill out online contact forms and then use the response process to sneak malware into your system. By now, we are all familiar with email phishing. Most medical offices today are conducting (or should be conducting) security awareness training across their organizations. And, as mentioned above, email filtering technologies have advanced and are quite good at stopping some attacks. But crime never sleeps, and cybercriminals have been creatively seeking new ways to infiltrate our systems. Contact forms and cybercrime A company called Abnormal Security has found that a nasty piece of malware called BazarBackdoor is being… . . . read more.

TRAINING

3 key training initiatives for healthcare staff in 2022

By Tolu Ajiboye Every year presents a new opportunity to upgrade your employees’ skills. This year the opportunity for staff growth is even greater than normal. With the pandemic and staffing upheaval overwhelming practices over the last two years, routine training exercises (understandably) fell through the cracks for many. Moreover, having to hastily adopt new protocols and technology meant that staff could not receive structured training they normally would when new processes or tools are introduced. Here are some areas you may want to focus on when planning your staff training activities and efforts for the months ahead: 1. Cybersecurity Cyber risks are ever-evolving and your staff needs to be able to implement modern measures and routines that protect patient data. In the bid to quickly set up employees for… . . . read more.

TECHNOLOGY

3 tips for better patient education

The link between patient education and outcomes is clear: When patients understand their diagnosis and treatment plan, they’re more likely to become and remain healthy. In fact, health literacy—the degree to which individuals can obtain, process, and understand basic health information needed to make appropriate health decisions—should be a top priority for medical practices seeking to move the needle on value-based care. This social determinant of health is a critical component of value-based care, and addressing it ultimately helps patients take better control over their own health. Why patient education is important Patient education is critical for many reasons, most importantly because it helps patients make informed decisions. This is one of the tenets of patient-centered medical care—to engage patients in the decision-making process. When patients understand their diagnosis and… . . . read more.

HEALTHCARE DATA

Not ready for clinical analytics? Try operational analytics

By Aaron Brandwein Up until this point, our discussion about analytics in healthcare has revolved heavily around clinical analytics—and understandably so. The potential promises it brings to the table are huge, especially when you look at things like predicting clinical outcomes, identifying the risks for diseases and ailments, and helping practitioners choose better treatment plans. However, clinical analytics solutions can be challenging to get across the finish line and, in some cases, harder to even get to the starting line. Generally, they come with a higher price tag, more complicated integrations, and a much steeper challenge to secure the necessary buy-in to take the first step. So, what do you do as a healthcare provider who is interested in harnessing the power of analytics but is looking for a way… . . . read more.

MARKETING YOUR PRACTICE

Is healthcare SEO really worth the investment?

Years ago, planning a marketing campaign was a simple process. With fewer mediums available to reach potential clients, it was more about how much to spend and less about where to invest those resources. Today, though, the healthcare digital marketing landscape has changed dramatically. Instead of just print options, we now have things like pay-per-click (PPC), search engine optimization (SEO), email marketing, social media, influencers—just to name a few. One of the most talked-about of these options is SEO. But is SEO as powerful as people claim? More specifically, is healthcare SEO worth the investment? Can it really move the needle when it comes to new business? First—what is SEO? Before we discuss the validity of this marketing investment, we need to define what SEO actually is. Search engine optimization… . . . read more.

PURCHASING

How to choose a healthcare analytics provider: A checklist

By Kevin Keenahan An effective analytics provider promises to bring novel data sets and insights to the table, optimize workflows, build efficient processes, and deliver superior financial returns in evolving value-based payment models. The challenge for buyers The “analytics” is a complex, nebulous family of functionality and the marketing noise surrounding many applications these days can be extremely misleading. Predicting what the product even looks like post go-live and how clinicians will end up adopting the application is often hard to nail down. Analytics itself covers several applications that all hold immense promise for healthcare applications. For instance: Computer vision solutions can automate diagnoses, Natural language processing can transcribe documentation and obviate simple and non-value-added tasks, and Big data analytics can parse through an ever-growing wealth of data to provide… . . . read more.

COVID-19 & MEDICAL PRACTICES

Updating protocols for rep engagement and communication

By Jeremy Gilman bio We have heard from many practices how difficult it is to stay on top of the ever-evolving guidelines and best practices for how to provide excellent patient care in a pandemic. Here are some patterns we’ve seen emerge within our community of thousands of medical practices: 1. Vendor/rep-specific protocols: As your practice continues to monitor the risk of COVID-19 exposure, you will need to create protocols and policies specific to your life science experts. These protocols may differ from how you are managing patients and should be flexible to change as you adapt to the ever-evolving situation. Linked to this article is a sample vendor/rep protocol implemented by a large healthcare system. Some questions to consider as you build a policy specific to your practice include:… . . . read more.

PURCHASING & LEASING

5 purchasing tips that can save money for your medical practice

Cutting purchasing costs doesn’t have to be difficult. Here are five approaches to purchasing your…


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