Description
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Tools & Tips to Build Your Referral Base
Strengthen your practice’s referral network by expanding beyond digital advertising. Discover tools and strategies to initiate, cultivate, and sustain valuable connections with physicians, offices, and associations—keeping your practice top-of-mind when referrals are needed.
- Identifying and Establishing Key Partnerships: Discover how to identify high-potential referral sources, including physicians, offices, and associations, and craft strategies to build impactful partnerships.
- Effective Networking Techniques: Learn practical tips and techniques for fostering and maintaining professional relationships, ensuring your practice remains a trusted referral choice.
- Measuring Referral Success: Explore methods for tracking and analyzing referral sources to refine your strategy and drive ongoing growth.
Organizations Michele Krohn has presented for:
– Society for Radiation Oncology Administrators (National conference)
– American Urology Association (National conference – physicians and administrators)
– Florida Society for Dermatological Surgeons
– BSOF (Florida’s Orthopaedic conference)
– American Marketing Association
– GAOE (Georgia’s Orthopaedic conference)
– BONES of PA (Pennsylvania’s Orthopaedic conference)
As well as many other organizations.
Cost: $97 (free to Premium members)
Michele Krohn, President, Full Circle PR
Working as one of the original marketers for the BayCare Health System in Florida, Michele noticed that physicians were desperately seeking ways to grow their practices. Combining her education in Marketing from the University of South Florida with her extensive healthcare experience, Michele established Full Circle PR in 2007 to meet physicians’ needs. Since then, Full Circle has grown to assist hundreds of medical practices across the nation. Michele utilizes her unique combination of skills to ensure that Full Circle’s clients get results that consistently meet their practices’ goals. She is an active and positive influence on the community, participating in numerous local organizations. As a mother of two, she continually inspires her family and her Full Circle team to live conscious, well-balanced lives.
Full Circle PR is an award winning public relations and marketing agency specializing solely in the healthcare industry. Our agency provides a personalized array of services that includes public relations, marketing, advertising, crisis communication and more. Simply put, we help practices grow their referral network and patient base with measurable results.