In today's digital age, an online presence is essential for healthcare professionals, and an online physician bio is a powerful tool for conveying a physician's expertise, experience, and personal touch to prospective patients. As a medical office administrator, you play a pivotal role in helping physicians write or update their online bios. This article will provide you with a … [Read more...] about Crafting an effective physician bio: A guide for medical office administrators
Technology
3 tips for better patient education
The link between patient education and outcomes is clear: When patients understand their diagnosis and treatment plan, they’re more likely to become and remain healthy. In fact, health literacy—the degree to which individuals can obtain, process, and understand basic health information needed to make appropriate health decisions—should be a top priority for medical practices … [Read more...] about 3 tips for better patient education
Spring a pop quiz for your training program
By Doug Striker Remember tests in school? Pop tests? Quizzes? And the dreaded finals? As students, they were the bane of our existence. As trainers, however, we need to test ourselves and our programs constantly. If they aren’t working, our offices may fall behind. And that is a big deal. It is critical that you know how to evaluate your training program. (I know our … [Read more...] about Spring a pop quiz for your training program
Leveraging voice technology for streamlined operations
Voice technology, powered by sophisticated natural language processing and artificial intelligence, has emerged as a powerful tool that can revolutionize the efficiency and productivity of medical office management. Here are some ways in which voice technology can be harnessed to optimize workflow, improve patient interactions, and streamline administrative tasks. 1. … [Read more...] about Leveraging voice technology for streamlined operations
Integrating telemedicine into your practice
The healthcare landscape is evolving, and telemedicine has emerged as a transformative tool for medical practices to expand their reach, improve patient access, and provide high-quality care remotely. Integrating telemedicine services into your practice requires careful planning and execution, considering aspects like technology, staff training, patient communication, and … [Read more...] about Integrating telemedicine into your practice
Is healthcare SEO really worth the investment?
Years ago, planning a marketing campaign was a simple process. With fewer mediums available to reach potential clients, it was more about how much to spend and less about where to invest those resources. Today, though, the healthcare digital marketing landscape has changed dramatically. Instead of just print options, we now have things like pay-per-click (PPC), search engine … [Read more...] about Is healthcare SEO really worth the investment?
Are former staffers still accessing your office’s accounts?
High staffing turnover continues, and the cybersecurity threat to employers is real. In a recent study, phishing-resistant multi-factor authentication (MFA) provider Beyond Identity gathered responses from former employees across the United States, the United Kingdom, and Ireland and found a vast majority of employees (83%) admitted to maintaining continued access to … [Read more...] about Are former staffers still accessing your office’s accounts?
Here’s a simple sample cancellation policy
Last-minute cancellations can turn an orderly day at the office into chaos as you scramble to reach patients to fill unexpected openings in the schedule. Unfilled appointment slots are costly in terms of clinician time, staff time and office overhead. That's why you need to have an appointment cancellation policy and convey it to your patients. Here's a short and simple … [Read more...] about Here’s a simple sample cancellation policy
Track these 5 metrics for practice profitability
By Mike Rigert “It was the best of times, it was the worst of times … , ” wrote author Charles Dickens in his classic novel, “A Tale of Two Cities.” While it’s certainly not the worst of times for most healthcare practices (that honor likely went to 2020-2021), things could always be better, … [Read more...] about Track these 5 metrics for practice profitability
Managers embrace AI, workers feel mixed depending on generation and profession
Survey shows Gen Z and millennials are most likely to use AI to their advantage at work Automating routine tasks and increasing efficiency are the biggest anticipated benefits The use of generative AI has workers feeling a mixture of emotions about their skills and career prospects, research from talent solutions and business consulting firm Robert Half shows. According … [Read more...] about Managers embrace AI, workers feel mixed depending on generation and profession